One platform, many properties:

 How Nordhusene created structure and scalability with Rotation

Structure

Renting out has been centralized in one platform, providing both clarity and scalability.

Efficiency

Less manual work and better management of leads and interest lists.

Insights and branding

Improved reporting and a professional white-label universe that strengthens Nordhusene’s brand.

Nordhusene

The company

Nordhusene offers modern rental homes across the country — both apartments and townhouses — with a strong focus on homeliness, security, and community. They own and rent out a large property portfolio themselves, but also manage properties on behalf of others. This means that many tenants meet Nordhusene as their daily point of contact — with the same focus on service and integrity, no matter who owns the property.

Information

In 2024, Niam-owned Nordhusene acquired Futurum, which opened up entirely new opportunities and created new needs.

Number of units

More than 2,300 rental units across Denmark.

Locations

Denmark

How do you create structure and clarity in a rental business undergoing change?

"Rotation was not just a system choice, but a strategic decision made in the midst of major changes. The close collaboration and honest dialogue have been essential: we have listened, challenged, and developed — ensuring a system that grows alongside Nordhusene’s ambitions."

Rasmus Brohl, Co-Founder, Propstep

Tinna Essenbæk Hvalkof

Marketing- og Udlejningschef, Nordhusene

"I generally experience a good and close collaboration, where the mutual interest in each other’s businesses truly makes a difference. This applies both to our white-label solution, Rotation, and to the rental process in general."

From challenges to requirements

Nordhusene needed a single unified system

 that could support their name change, new processes, and ambitious goals for rental operations.

Challenges

Many logins and systems — but no unified solution

Part of the work was done in spreadsheets, with no overview of leads

A growing need to rent out many properties at the same time

Solutions

One central place to manage the entire rental business

Opportunity to scale and bring renting back in-house

Clear and actionable reporting for both management and the rental team

Solution: Rotation

With Rotation, Nordhusene has gained a solution that brings everything together — from exposure and interest lists to communication and reporting — in one system.

 Rotation was chosen after a critical review of the market.

Features that made the difference:

White-label universe that strengthens the brand. Everything from showings to communication is tailored to Nordhusene’s visual identity.

Digital and automated contracts that make it fast and easy to send, sign, and manage tenancy agreements all the way through.

Both the rental team and management have access to detailed reporting, strengthening daily prioritization and decision-making.

Tailored solutions

Through close collaboration with Nordhusene, we have further developed features that not only matched their needs but also improved the system for others.

Here are the two most significant features:

Properties can now be assigned to the right team members. This creates clarity within the team — even when many homes are in play at the same time.

We have introduced the ability to release homes to potential tenants on interest lists. This has made a noticeable difference in the length of the tenant journey.

Closing remarks and future prospects

Rotation has provided Nordhusene with a system that brings clarity and direction in the midst of major structural changes — and enables them to scale and bring renting back in-house.


Now Nordhusene are able to:

Work with leads in a structured and efficient way.

Scale the rental business while maintaining a high level of service.

Save time by automating workflows and making the rental process smoother.

Get in touch to discover

 how Rotation can help transform your processes.

Rasmus Brohl

Co-Founder

Get in touch today ➞